Hewson

PROJECT TYPE: BRANDING, DIGITAL DESIGN

Hewson is a B2B and B2C experiential marketing studio specializing in strategic business gifting. Since 2021, they have partnered with businesses to analyze, develop, and execute data-driven gift programs that deliver measurable results. From service-based creative firms to Fortune 500 companies, they create meaningful connections with your clients and employees.

After three successful years in business, she came to us wanting to upgrade the brand to feel more sophisticated to feel more aligned with her corporate audience, without alienating her many small business clients. We created a brand that feels refined but still warm.

Close-up of a green textured surface with the word 'HEWSO' embossed at the bottom.
A woman with long blonde hair wearing a purple sleeveless sweater holding several wrapped gifts with blue ribbons standing in a kitchen.
Decorative text design saying "hello sunshine" with the word "hello" in black bold script font and "sunshine" in olive green cursive font on a transparent background.
A dark maroon booklet with the embossed text 'HEWSON' on the cover, placed on a beige textured surface. A string with two circular tags is attached to the booklet.
Brown textured paper with a cream-colored strip at the bottom displaying the words '2S HEWSON' in green with a decorative pattern.
A dark purple book cover with a decorative emblem near the top and the author name 'HEWSON' at the bottom in large, light-colored font.
Business cards, envelopes, and paper on a beige background, with the brand name 'HEWSON' on some items and contact details for Melanie Parker.
Hewson strategic gift giving
hewson strategic gift giving pitch deck
A smartphone displaying a website called HEWSON with a message about curated gifts for business and clients, placed on a dark textured surface with two gift cards, one beige and one burgundy with a silver ribbon.
hewson strategic gift giving